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20 March 2006
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Junior Football News


Adrian Chiles in his Croatian shirt

What a Difference a Goal makes

North East schools have gone footie mad in the plight to highlight the campaign to halve world poverty, with the launch of the Goal Difference competition.


Millennium Development Goals

From www.un.org/millenniumgoals:

1. Eradicate extreme poverty and hunger

2. Achieve universal primary education

3. Promote gender equality and empower women

4. Reduced child mortality

5. Improve maternal health

6. Combat HIV/AIDS, malaria and other diseases

7. Ensure environmental sustainability

8. Develop a global partnership for development

As the footie World Cup approaches fast, and with dozens of nations competing for the right to be crowned World Champions, BBC's Match of the Day 2 presenter, Adrian Chiles, helped to launch a new campaign at St Bede's School in Lanchester, County Durham.

But this was no ordinary Working Lunch. This was the launch of the Goal Difference competition, a campaign set up across North Eastern schools to increase awareness and aid the problem of world poverty.

In a draw conducted by Adrian Chiles, each school was allocated two countries that are taking part in this summer's World Cup, and their task is to design an awareness-raising campaign for their school community that focuses on those countries.

Each campaign will also take into account the Millennium Development Goals, which are the eight international targets set up by the United Nations to halve world poverty by 2015.

Fantastic opportunity

"The World Cup is one of the few times when poor countries compete equally with rich ones."
Adrian Chiles

Speaking about the event, Adrian Chiles, who himself is half-Croatian, said: "The World Cup is one of the few times when poor countries compete equally with rich ones, so it’s a fantastic opportunity to put some less fashionable countries in the spotlight. This competition is a chance to make a difference and encourage everyone else to do the same."

The competition runs until June 9, and pupils from the winning school will get tickets to the North East match of their choice next season, while the teachers will get free training worth £2000.

Schools who were not represented at the launch can still take part by filling in an entry form at the One World Network North East website:

www.ownne.org >
The BBC is not responsible for the content of external websites

We will be keeping tabs on the results of this competition as it progresses.

last updated: 17/03/06
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